I have launch fatigue.
Maybe it is because I am part of at least a dozen online business and blogging groups, but… is it just me or does it seem like someone is launching a new online business coach program EVERY WEEK?
Sometimes, EVERY DAY.
And here’s a little secret…
As a freelance copywriter, I’ve helped some of these coaches fine-tune their copy and develop launch plans… only to see them not make a single sale. I have talked to other copywriters who have shared similar stories.
I’m 100% confident in my skills as a sales page writer and launch consultant, because I have also assisted coaches with six-figure launches – not that is what I call a successful online launch!
So why are most launches a complete and utter FLOP FLOP FLOP? (I call them “dead fish launches” because flop like a dying fish.)
Over the past year, I’ve written about how to set your sponsored post rates and how to write ethical sponsored reviews… but I haven’t covered how to find blog sponsors in the first place. So, today is the day we talk about getting sponsors for your blog!
First and foremost, I will mention that you can take the “if you build it they will come” approach. This does not meant that you can just start blogging and suddenly have sponsors emailing and calling you. You have to have a significant amount of traffic for that you happen. In my experiences, sponsors start reaching out when you have around 1000 pageviews per day and at least 5000 social followers on any given account.
Follow this link to learn more about the blog traffic guide I recommend if you want to start getting more pageviews today :Traffic Transformation: 21 Strategies I Used to Increase My Monthly Page Views from 17k to 400k+ in 10 Months – I’m an affiliate for this ebook, and also purchased it myself. It is packed with great advice!
If you’re proactive about finding sponsors instead, you can make a nice chunk of change, even if your blog is fairly new. Plus, you’ll be working with sponsors you actually like!
So… let’s play offense and find sponsors for your blog…
When I tell people that I’m a professional blogger, the most popular question I’m asked is, “How exactly do you earn money blogging?” People have written entire books about this topic, so it’s hard to give them the 5-minute answer they want! Usually, I talk to them about ads, because they have a frame of reference for how that works. Most people have seen ads in newspapers and magazines, and they understand that brands will pay for this ad space if you have readers.
Today, I’m going to dive deep into how to make money running ads on your blog. This is not the only way you can make money with your blog, and I personally believe that most bloggers in most niches can make more money in other ways.
That said, I also believe that you should diversify your income. In other words, don’t just make money in one or every two ways. Make money in several ways!
So, keep reading if you want to figure out whether or not ads are right for you and, if they are, how to ramp up your ad income.