Search engine optimization… it sounds so intimidating, right?
I know I felt that way when I first started blogging. And to be honest, I’m still a little intimidated by search engine optimization, and I’ve been blogging for over a decade!
But once I saw what learning a little about SEO can do for your traffic (i.e. make you do a cartoon-style double-take because you can’t believe the numbers Google Analytics is showing you)… well, I decided that it might be worth my time to learn a little about how to get more search engine traffic.
Getting more search engine traffic is part art, part science, and part luck!
It’s the “part science” we’re going to talk about in this post. Namely, I’m going to walk you through the very basics of how you can optimize every blog post you write to get more search engine traffic using keyword research.
Now, before I start, let me say this: big companies have entire teams of people dedicated to search engine optimization. It can be a full time job. I don’t want to let that stop you from doing the basics!
Once you get into the groove, you can do simple keyword research in 10-15 minutes, I promise! Then, as you see results, you can devote more and more time to getting more search engine traffic through post optimization. Don’t run away scared right now, though, because you think you don’t have time for it.
We eat the elephant one bite at a time, right?
Without further ado, let’s get started!